Archive for Chinese Wine Industry

The imported wine market in China reaches 2 billion dollars

Jul 18, 2017 Comments Off by

The wine market in China is taking a new turn. Indeed, the emergence of the Chinese middle class and the development of internal growth have allowed individuals to claim new needs. These social and economic changes have allowed the wine market to see its consumption on the rise. In the Middle Kingdom, it is not […]

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Imported Wine : 40% market shares in China

May 11, 2017 No Comments by

  The worldwide commercial center has seen quick changes comparable with the ascent and fall of economies and the tireless, exponential rate of mechanical headway. China, now a key player, just entered the business circle a unimportant forty years back, yet the nation has in a general sense molded all aspects of worldwide exchange. The […]

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China is going to be 2nd largest consumer of wine by 2020

Apr 24, 2017 1 Comment by

  Chinese purchasers pulled in by imported wine is not new marvel in China, similarly as rising GDP in China is not new. Chinese people love imported products as they consider these products more reliable and genuine as compared to local products. More Chinese go to bat for quality life, better life, tasteful life, changed […]

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Why was Alibaba’s 9.9 Wine & Spirits Festival Day such a disappointment?

Apr 19, 2017 No Comments

  The marketing team behind Tmall, the online platform of Alibaba, has been quite silent as the hype and promotions leading up to the first Wine & Spirits Festival Day on September 9th (9.9) died down. You would think something happening for the first time would be treated better than being completely ignored.   Seeing […]

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Beaujolais Nouveau is Most Popular Young Wine for Youngsters

Apr 03, 2017 Comments Off

Beaujolais Nouveau is a fruity, exceptionally youthful red wine that is discharged available to be purchased each year on the third Thursday of November, on the stroke of midnight. The uncorking of the jugs in France is set apart by gatherings, firecrackers and different celebrations. As indicated by The Oxford Wine Encyclopedia, the convention of […]

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Growing Trend in Organic Winery in China

Feb 02, 2017 3 Comments

  It is said that winery and vineyards are older than the wines. What is organic wine here   Chinese organic Wine The winery has been developing vines from its own particular vineyards in Yanqi, by one of the locale’s popular natural Chinese winery Tiansai, since 2009 yet just began making its own particular wines […]

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Why Wine Branding is Important in China?

Dec 20, 2016 1 Comment

Let’s try to understand why having a strong wine branding is important in China. The wine has an extended history in China. The consumption of the history has been rising since the reforms of the economic for the 1980’s and now china is at the top of the list in the global market related to […]

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Chinese wine company in Spain

Apr 04, 2016 2 Comments

A giant Chinese wine company wants to conquer Spanish wine market    Chinese wines are now in Spain, trying to conquer new consumers. The biggest Chinese wine brand, Yantai Changyu Pioneer Wine Co Ltd, has exported its wines “Noble Dragon’’ brand in Spain, and started to sell it.  This wine is sold for 10euros and […]

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A crazy bet of China to create the best wine ever in a desert

Mar 16, 2016 1 Comment

A crazy bet of China to create the best wine ever in a desert   Nowadays, France and Italy are the biggest wine producers in the World with around 50 million hectoliters per year. Then, you’ll drink the best bottles of wine in this both countries. So how China can pretend to take part of […]

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The Johnny Walker House has come to China

Apr 30, 2015 No Comments

Johnny Walker is a brand of blended Scotch type produced in Kilmarnock, Scotland, and known worldwide. It belongs to Diageo. Since May 19, 2001, it exist a store in an exclusive area of Shanghai, in Sinan Mansions. The concept of this store The Johnny Walker House introduces Chinese tasting of Scotch whiskey in all its forms. It’s […]

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