Archive for Wine Education in China

Demand for Wine School is high in Shanghai

Oct 08, 2017 Comments Off by

  Offered the growth of wine society in Asia, it should really arrive as no surprise that wine courses are in substantial desire. Education is extremely valued in the area, in particularly Hong Kong. The WSET (Wine and Spirits Education Trust) is broadly viewed as a global chief in wine schooling. Very last educational calendar […]

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September 9th, It is The Wine Festival in China !

Jul 16, 2017 1 Comment by

Starting September 9th, Alibaba Group is hosting The Wine Festival !   On its B 2 C platform its inaugural 9.9 Global Wine & Spirits Festival. It brings 100,000 international wines, cognacs, whiskeys and other drinks from 50 different countries to Chinese consumers. The announcement ealier this year by Jack Ma when he was […]

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48 Million Wine Lovers in China

Feb 24, 2017 Comments Off by

A growing number of middle class Chinese citizens is drinking imported wines. They also drink more frequently, thus it is not a niche market anymore but a widespread product. Chinese wine consumers are more and more careful and serious about wine, which they choose from either from online or offline shops.   The number of […]

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“Made in China” Wine Attempts Abroad

Mar 03, 2016 No Comments

  “Made in China” label has become a common sight on garments, electronic appliances or even the world’s beloved i-phone, but many are still surprised to see such label on the Chinese beverage market with a bottle of wine. Despite its difficult weather, China still managed to produce enough wine to be ranked the world’s […]

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Top 5 Tips for market your Wine in China 

Feb 15, 2016 2 Comments

 What  traditional and digital Marketing strategy should I use  to develop my Wine company in China ?   The wine market in China is always growing, Chinese like more and more drink wines from all around the world but European ones, mainly French, still have a really good reputation. That gave to a lot of people […]

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China, a new El’Dorado for italian wines ?

Dec 18, 2015 2 Comments

Italian vine growers see development oportunities on the chinese market as the taste of chinese consumers tend to diversify, and to evolve to mild-range wines. The chinese wine market A growing Un marché dynamique en pleine révolution The North West University Of Forest and Agriculture in Shaanxi province recently disclosed the results of a survey […]

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Who is the Chinese wine-drinker?

Nov 25, 2014 3 Comments

Speculation and analysis has surrounded the Chinese wine consumer, and as a booming but young market, contradictory opinions have flourished as experts, in a rush to seize market share. Consumption has grown by 136% in the last six years, reaching 155 million 9-litre cases in 2013. While there was a 3.8% dip in year-on-year sales […]

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Nov 20, 2011 No Comments

The Best Sommelier Competition of French wine in China was judged by international and local experts, based on the rules and constitutions of the Association of Sommelier International (ASI). This competition brings awareness and prestige to wine professionals in China

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FA JIU LONG : Bruno Paumard

Nov 14, 2011 No Comments

To meet Bruno Paumard is really something! When I first met him, he was wearing a large T-shirt, with the communist red star on it. I was at a tasting with Raphael Sarri, the French sommelier of 1949, Olivier Six, from EMW. Bruno Paumard sat with us. I didn’t really know who he was. But, […]

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Sep 18, 2011 1 Comment

Debra Meiburg, Master of Wine, TV presenter, wine journalist, writer, etc… expresses her views about the booming wine market in Asia.

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